‘To dare is to lose your footing for a while. Not to dare is to lose yourself.’ - Søren Kierkegaard

Why did I start With Love Darling?
The answer lies in a desire to rediscover myself, express my creativity and take a leap into the unknown.
For ten years I had been married and raising four children as a stay-at-home mum. It was a decision that made sense given my husband's frequent business trips and my desire to be fully present for my children. But while motherhood was fulfilling, I longed for something more - a sense of independence and identity beyond being a mum.
In my 20s, I had been an army officer and worked for the UN, and I felt deeply connected to meaningful causes and a sense of purpose. Those experiences shaped me and I missed the feeling of contributing to something bigger than myself. I didn't want to give up my role as a mum - I love being a mum - but I also knew I was more than that. I wanted to be active and creative again: someone who could create change, inspire hope and balance motherhood with making a difference.
I also longed to express myself creatively. I had so many stories and ideas in my head - stories of love, hope and change - but no place to realise them. I dreamed of creating a platform where these concepts could flourish and take shape.

Finally, I longed for a new identity - a bold reinvention of myself as a creator and founder. I wanted to embrace the uncertainty and excitement of building something from scratch and exceeding even my own expectations.
With Love Darling was born out of those dreams.
With Love Darling is not just a jewellery brand; it is a reflection of my journey to regain independence, express creativity and embrace the adventure of becoming something more. It's a story of hope, change and love - values that shine through every piece of jewellery I create.
With my story, I want to inspire others to see their own potential, find their own voice and pursue dreams that may feel uncertain, but are worth every step. Whether you're a mum, day-dreamer or rediscovering yourself, With Love Darling is a reminder that we are all capable of redefining who we are.

With Love,
Elisabeth x